by our College Data Analytics Team
When it comes to choosing a college, students have a lot of options - but not all of them are good. College Factual was founded, in part, to help students make the decision as to what would be the best school for them. Our “Schools Highly Focused on Marketing Major” ranking is part of that endeavor.
Marketing is the 17th most popular major in the country with 52,916 degrees awarded in 2020-2021. In 2019-2020, marketing graduates who were awarded their degree in 2017-2019, earned an average of $42,991 and had an average of $25,213 in loans still to pay off.
This year’s “Schools Highly Focused on Marketing Major” ranking looked at 1,054 colleges that offer degrees in a bachelor’s in marketing. This a ranking of the schools where the largest percentage of students has enrolled in marketing.
Check out our ranking methodology for more information.
Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Schools Highly Focused on Marketing Major” list, to help you choose the best school for you.
We’ve created a tool called College Combat that lets you create your own customized comparisons based on the factors that matter the most to you. When you have some time, check it out - you may want to bookmark the link so you don’t forget it.
The colleges and universities below are the best for marketing students.
Out of the 1,054 schools in the Schools Highly Focused on Marketing Major that were part of this year’s ranking, LIM College landed the #1 spot on the list. Located in New York, New York, this small private for-profit school handed out 171 degrees to qualified ’s marketing students in 2020-2021.
You’ll join some of the best and brightest minds around if you attend Menlo College. The school came in at #2 for the Schools Highly Focused on Marketing Major. Located in Atherton, California, this small private not-for-profit school handed out 44 degrees to qualified ’s marketing students in 2020-2021.
You’ll join some of the best and brightest minds around if you attend San Ignacio University. The school came in at #3 for the Schools Highly Focused on Marketing Major. San Ignacio University is located in Doral, Florida and, has a small student population. In 2020-2021, this school awarded 18 ’s marketing degrees to qualified students.
With a undergrad student-to-faculty ratio of 6 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed. With a freshman retention rate of 97%, the school does an excellent job of retaining its undergraduate students.
Out of the 1,054 schools in the Schools Highly Focused on Marketing Major that were part of this year’s ranking, University of Puerto Rico - Aguadilla landed the #4 spot on the list. UPR Aguadilla is located in Aguadilla, and, has a small student population. In 2020-2021, this school awarded 56 ’s marketing degrees to qualified students.
The school has an impressive undergrad student loan default rate. It’s only 4.3%, which is much lower than the national rate of 10.1%.
Read full report on Marketing at University of Puerto Rico - Aguadilla
Out of the 1,054 schools in the Schools Highly Focused on Marketing Major that were part of this year’s ranking, Bryant University landed the #5 spot on the list. Smithfield, Rhode Island is the setting for this small institution of higher learning. The private not-for-profit school handed out ’s marketing degrees to 145 students in 2020-2021.
Students who start out at the school are likely to stick around. The freshman retention rate is 89%. The undergrad student loan default rate at the school is 0.9%, which is quite low when compared to the national default rate of 10.1%.
Hult International Business School came in at #6 in this year’s edition of the Schools Highly Focused on Marketing Major ranking. Hult International Business School is a small school located in Cambridge, Massachusetts that handed out 153 ’s marketing degrees in 2020-2021.
Students who start out at the school are likely to stick around. The freshman retention rate is 94%. The school has an impressive undergrad student loan default rate. It’s only 3.3%, which is much lower than the national rate of 10.1%.
Siena College came in at #7 in this year’s edition of the Schools Highly Focused on Marketing Major ranking. Siena College is a private not-for-profit institution located in Loudonville, New York. The school has a small population, and it awarded 87 ’s degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 3.2%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 90%, which means students like the school well enough to return for a second year.
Northwood University landed the #8 spot on the 2023 Schools Highly Focused on Marketing Major ranking. Northwood is a small private not-for-profit school situated in Midland, Michigan. It awarded 92 ’s marketing degrees in 2020-2021.
The undergrad student loan default rate at the school is 4.3%, which is quite low when compared to the national default rate of 10.1%. The undergraduate student-to-faculty ratio of 9 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.
Emerson College ranked #9 on this year’s Schools Highly Focused on Marketing Major list. Emerson is a medium-sized school located in Boston, Massachusetts that handed out 129 ’s marketing degrees in 2020-2021.
The low undergrad student loan default rate of 3.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Iona College landed the #10 spot on the 2023 Schools Highly Focused on Marketing Major ranking. New Rochelle, New York is the setting for this small institution of higher learning. The private not-for-profit school handed out ’s marketing degrees to 89 students in 2020-2021.
Stonehill College did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #11. Stonehill College is a private not-for-profit institution located in Easton, Massachusetts. The school has a small population, and it awarded 58 ’s degrees in 2020-2021.
Students who start out at the school are likely to stick around. The freshman retention rate is 86%. The school has an impressive undergrad student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%.
Adrian College ranked #12 on this year’s Schools Highly Focused on Marketing Major list. Adrian is a private not-for-profit institution located in Adrian, Michigan. The school has a small population, and it awarded 35 ’s degrees in 2020-2021.
With a ranking of #13, Providence College did quite well on the 2023 Schools Highly Focused on Marketing Major list. Providence is located in Providence, Rhode Island and, has a small student population. In 2020-2021, this school awarded 114 ’s marketing degrees to qualified students.
The low undergrad student loan default rate of 1.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year.
With a ranking of #14, Fairfield University did quite well on the 2023 Schools Highly Focused on Marketing Major list. Fairfield U is a private not-for-profit institution located in Fairfield, Connecticut. The school has a medium-sized population, and it awarded 115 ’s degrees in 2020-2021.
The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year.
The University of Alabama did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #15. The University of Alabama is located in Tuscaloosa, Alabama and, has a large student population. In 2020-2021, this school awarded 746 ’s marketing degrees to qualified students.
With a freshman retention rate of 87%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 4.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Goldey - Beacom College did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #16. Goldey - Beacom College is a small school located in Wilmington, Delaware that handed out 34 ’s marketing degrees in 2020-2021.
Marietta College did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #17. Marietta is located in Marietta, Ohio and, has a small student population. In 2020-2021, this school awarded 16 ’s marketing degrees to qualified students.
The undergraduate student-to-faculty ratio of 8 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.
Carthage College ranked #18 on this year’s Schools Highly Focused on Marketing Major list. Located in Kenosha, Wisconsin, this small private not-for-profit school handed out 50 degrees to qualified ’s marketing students in 2020-2021.
The low undergrad student loan default rate of 4.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Roger Williams University came in at #19 in this year’s edition of the Schools Highly Focused on Marketing Major ranking. RWU is a small school located in Bristol, Rhode Island that handed out 83 ’s marketing degrees in 2020-2021.
The low undergrad student loan default rate of 3.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
With a ranking of #20, Elon University did quite well on the 2023 Schools Highly Focused on Marketing Major list. Elon University is a medium-sized private not-for-profit school situated in Elon, North Carolina. It awarded 136 ’s marketing degrees in 2020-2021.
The school has an excellent freshman retention rate of 90%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 1.2%, which is much lower than the national rate of 10.1%.
Assumption University did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #21. Assumption University is located in Worcester, Massachusetts and, has a small student population. In 2020-2021, this school awarded 47 ’s marketing degrees to qualified students.
The low undergrad student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
With a ranking of #22, Coastal Carolina University did quite well on the 2023 Schools Highly Focused on Marketing Major list. Coastal Carolina University is a fairly large school located in Conway, South Carolina that handed out 149 ’s marketing degrees in 2020-2021.
Read full report on Marketing at Coastal Carolina University
Bentley University landed the #23 spot on the 2023 Schools Highly Focused on Marketing Major ranking. Located in Waltham, Massachusetts, this medium-sized private not-for-profit school awarded 113 degrees to qualified ’s marketing students in 2020-2021.
With a freshman retention rate of 92%, the school does an excellent job of retaining its undergraduate students. The undergrad student loan default rate at the school is 0.8%, which is quite low when compared to the national default rate of 10.1%.
Quincy University did quite well in the 2023 Schools Highly Focused on Marketing Major ranking, coming in at #24. This small school is located in Quincy, Illinois, and it awarded 18 ’s marketing degrees in 2020-2021.
St. Bonaventure University came in at #25 in this year’s edition of the Schools Highly Focused on Marketing Major ranking. St. Bonaventure is a small school located in Saint Bonaventure, New York that handed out 42 ’s marketing degrees in 2020-2021.
With a freshman retention rate of 86%, the school does an excellent job of retaining its undergraduate students. The undergrad student loan default rate at the school is 3.5%, which is quite low when compared to the national default rate of 10.1%.
Not only did these schools make the top 50 list, but they also landed in the top 15% of this year’s ranking:
While not in the ‘top 50’, these schools make the top 15% of this year’s ranking:
| Rank | College | Location |
|---|---|---|
| 51 | University of Portland | Portland, OR |
| 52 | Limestone College | Gaffney, SC |
| 53 | University of Wisconsin - La Crosse | La Crosse, WI |
| 54 | Miami University - Oxford | Oxford, OH |
| 55 | Guam Community College | Mangilao, GU |
| 56 | University of Minnesota - Duluth | Duluth, MN |
| 57 | Sacred Heart University | Fairfield, CT |
| 58 | University of Montevallo | Montevallo, AL |
| 59 | Oklahoma State University - Main Campus | Stillwater, OK |
| 60 | Loyola Marymount University | Los Angeles, CA |
| 61 | Georgia College & State University | Milledgeville, GA |
| 61 | Wilberforce University | Wilberforce, OH |
| 61 | Finlandia University | Hancock, MI |
| 64 | Rider University | Lawrenceville, NJ |
| 65 | Salisbury University | Salisbury, MD |
| Rank | College | Location |
|---|---|---|
| 141 | Southwestern Adventist University | Keene, TX |
| 142 | University of Nevada - Reno | Reno, NV |
| 143 | McPherson College | McPherson, KS |
| 144 | Florida Gulf Coast University | Fort Myers, FL |
| 145 | Calvin University | Grand Rapids, MI |
| 146 | Union College Kentucky | Barbourville, KY |
| 147 | Augsburg University | Minneapolis, MN |
| 148 | University of Washington - Bothell Campus | Bothell, WA |
| 149 | Bridgewater State University | Bridgewater, MA |
| 150 | Duquesne University | Pittsburgh, PA |
| 151 | Lake Erie College | Painesville, OH |
| 152 | Marian University | Fond Du Lac, WI |
| 153 | McKendree University | Lebanon, IL |
| 154 | Manhattanville College | Purchase, NY |
| 155 | California State University - Northridge | Northridge, CA |
| 156 | Palm Beach Atlantic University | West Palm Beach, FL |
| 157 | Texas State University | San Marcos, TX |
| 158 | Maryville College | Maryville, TN |
| 159 | Seton Hall University | South Orange, NJ |
Read more about our data sources and methodologies
