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2024 Best General Sales & Marketing Master's Degree Schools

5 Colleges in the United States
485 Master's Degrees
$77,413 Avg Early-Career Salary
When it comes to popularity, a master's degree in general sales & marketing sits in the middle of the road, ranking #153 out of 343 majors in the country. As such, the degree program isn't offered at every college in the United States, but there are schools that do have a program in the field that are top-notch when it comes to quality.

In 2024, College Factual analyzed 5 schools in order to identify the top ones for its Best General Sales & Marketing Master's Degree Schools ranking. When you put them all together, these colleges and universities awarded 485 master's degrees in general sales & marketing during the 2020-2021 academic year.

Jump to one of the following sections: * Our Methodology

Choosing a Great General Sales & Marketing School for Your Master's Degree

Best General Sales & Marketing Master's Degree Schools Your choice of general sales & marketing for getting your master's degree school matters. Important measures of a quality sales & marketing program can vary widely even among the top schools. When choosing a school we recommend considering some of the following factors:

Quality Overall Is Important

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges for a Master's Degree ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Average Earnings

To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their master's degree from the school. This is because one of the main reasons people pursue their master's degree is to enable themselves to find better-paying positions.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for general sales & marketing students working on their master's degree.

One Size Does Not Fit All

Rankings by Location Check Out Other Locales
More Sales & Marketing Rankings Other Ranking Categories

When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best General Sales & Marketing Master's Degree Schools list to help you make the college decision.


 

Best Schools for Master’s Students to Study General Sales & Marketing in the United States

Learn about the top ranked colleges and universities for general sales & marketing students seeking a a master's degree.

Top Schools for a Master's in Sales & Marketing

1
NYU crest
New York University
New York, NY

New York University is one of the best schools in the country for getting a master's degree in general sales & marketing. Located in the city of New York, NYU is a private not-for-profit university with a very large student population.

Master's graduates who receive their degree from the sales & marketing program earn around $59,461 in their early career salary.

More information about a master’s in general sales & marketing from New York University

2
Baruch crest
Baruch College
New York, NY

Baruch College is one of the best schools in the United States for getting a master's degree in general sales & marketing. Located in the city of New York, Baruch is a public college with a fairly large student population.

Students who graduate with their master's from the sales & marketing program report average early career earnings of $72,657.

More information about a master’s in general sales & marketing from Baruch College

3
2 Annual Graduates

It's difficult to beat Ohio University - Athens Campus if you want to pursue a master's degree in general sales & marketing. OHIO Athens is a fairly large public university located in the town of Athens.More information about a master’s in general sales & marketing from Ohio University - Athens Campus

4
11 Annual Graduates

It's hard to beat University of North Texas if you wish to pursue a master's degree in general sales & marketing. Located in the city of Denton, UNT is a public university with a very large student population.More information about a master’s in general sales & marketing from University of North Texas

5
Lindenwood University crest
Lindenwood University
Saint Charles, MO
2 Annual Graduates

Lindenwood University is a moderately-sized private not-for-profit university located in the small city of Saint Charles.More information about a master’s in general sales & marketing from Lindenwood University

5
1 Annual Graduates

UofSC is a fairly large public university located in the city of Columbia.More information about a master’s in general sales & marketing from University of South Carolina - Columbia

6
1 Annual Graduates

South Dakota State is a fairly large public university located in the town of Brookings.More information about a master’s in general sales & marketing from South Dakota State University

8
3 Annual Graduates

Located in the large city of Chicago, Illinois Tech is a private not-for-profit school with a medium-sized student population.More information about a master’s in general sales & marketing from Illinois Institute of Technology

General Sales & Marketing by Region

View the Best General Sales & Marketing Master's Degree Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Other U.S. Territories
Great Lakes

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One of 21 majors within the Business, Management & Marketing area of study, General Sales & Marketing has other similar majors worth exploring.

Sales & Marketing Focus Areas

Major Annual Graduates
General Sales, Distribution, and Marketing Operations 469
Merchandising and Buying Operations 11
Other General Merchandising, Sales, and Related Marketing Operations 4
Retailing and Retail Operations 1

Related Major Annual Graduates
Business Administration & Management 122,843
Management Sciences & Quantitative Methods 29,299
Accounting 18,187
Human Resource Management 9,750
General Business/Commerce 8,488
Finance & Financial Management 4,544
Marketing 3,301
Management Information Systems 2,381
International Business 1,723
Taxation 1,297

Notes and References

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