by our College Data Analytics TeamFor its 2024 ranking, College Factual looked at 106 schools in the United States to determine which ones were the best for marketing students pursuing a master's degree. When you put them all together, these colleges and universities awarded 3,301 master's degrees in marketing during the 2020-2021 academic year.
What's on this page: * Our Methodology
Your choice of marketing for getting your master's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:
The overall quality of a master's degree school is important to ensure a good education, not just how well they do in a particular major. To account for this we include a college's overall Best Colleges for a Master's Degree ranking which itself looks at a host of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their master's degree from the school. This is because one of the main reasons people pursue their master's degree is to enable themselves to find better-paying positions.
The metrics below are just some of the other metrics that we use to determine our rankings.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their master's degree.
Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Master's Degree Schools ranking, along with many other major-related rankings, to help you make that decision.
Explore the top ranked colleges and universities for marketing students seeking a a master's degree. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.
Any student pursuing a degree in a master's degree in marketing needs to take a look at University of Pennsylvania. UPenn is a very large private not-for-profit university located in the large city of Philadelphia.
Those marketing students who get their master's degree from University of Pennsylvania earn $98,438 more than the standard marketing grad.
More information about a master’s in marketing from University of Pennsylvania
It is hard to beat Northwestern University if you want to pursue a master's degree in marketing. Located in the city of Evanston, Northwestern is a private not-for-profit university with a very large student population.More information about a master’s in marketing from Northwestern University
University of Southern California is a good option for students interested in a master's degree in marketing. Located in the city of Los Angeles, USC is a private not-for-profit university with a very large student population.More information about a master’s in marketing from University of Southern California
University of Notre Dame is one of the best schools in the country for getting a master's degree in marketing. Notre Dame is a fairly large private not-for-profit university located in the large suburb of Notre Dame.More information about a master’s in marketing from University of Notre Dame
SCU is a moderately-sized private not-for-profit university located in the city of Santa Clara.More information about a master’s in marketing from Santa Clara University
Located in the large city of Nashville, Vanderbilt is a private not-for-profit university with a large student population.
Those marketing students who get their master's degree from Vanderbilt University receive $51,282 more than the average marketing graduate.
More information about a master’s in marketing from Vanderbilt University
UIUC is a fairly large public university located in the city of Champaign.More information about a master’s in marketing from University of Illinois at Urbana-Champaign
UW - Madison is a very large public university located in the large city of Madison.
Master's recipients from the marketing major at University of Wisconsin - Madison make $55,601 above the average graduate in this field shortly after graduation.
More information about a master’s in marketing from University of Wisconsin - Madison
Located in the large city of Boston, Boston U is a private not-for-profit university with a very large student population.
Marketing master's degree recipients from Boston University earn a boost of around $10,864 above the average earnings of marketing majors.
More information about a master’s in marketing from Boston University
Texas A&M College Station is a fairly large public university located in the medium-sized city of College Station.
Those marketing students who get their master's degree from Texas A&M University - College Station make $13,473 more than the average marketing student.
More information about a master’s in marketing from Texas A&M University - College Station
Michigan State is a very large public university located in the city of East Lansing.
Marketing master's degree recipients from Michigan State University get an earnings boost of about $8,529 above the typical income of marketing graduates.
More information about a master’s in marketing from Michigan State University
UMN Twin Cities is a fairly large public university located in the large city of Minneapolis.More information about a master’s in marketing from University of Minnesota - Twin Cities
DePaul is a fairly large private not-for-profit university located in the city of Chicago.More information about a master’s in marketing from DePaul University
UA is a fairly large public university located in the city of Tuscaloosa.
Students who graduate with their master's from the marketing program report average early career income of $53,740.
More information about a master’s in marketing from The University of Alabama
Located in the city of Philadelphia, St. Joe's is a private not-for-profit university with a moderately-sized student population.More information about a master’s in marketing from Saint Joseph’s University
Learn about other programs related to Marketing that might interest you.
Today's business environment demands marketing professionals to be nimble. To strategically assess resources. To provide creative solutions on the fly.
MS in Marketing - Digital Marketing
Develop the skills to be a successful marketer in today's workforce when you specialize your graduate degree with a digital marketing concentration.
Here are some additional great schools for Marketing students that almost earned our Best Marketing Master's Degree Schools award.
| Rank | College | Location |
|---|---|---|
| 16 | Lehigh University | Bethlehem, PA |
| 16 | University of Georgia | Athens, GA |
| 17 | Loyola University Chicago | Chicago, IL |
| 18 | Drexel University | Philadelphia, PA |
| 19 | University of Denver | Denver, CO |
| 20 | Florida International University | Miami, FL |
| 21 | Texas Tech University | Lubbock, TX |
| 22 | University of Arizona | Tucson, AZ |
| 23 | University of Pittsburgh - Pittsburgh Campus | Pittsburgh, PA |
| 24 | Southern New Hampshire University | Manchester, NH |
| 25 | Emerson College | Boston, MA |
View the Best Marketing Master's Degree Schools for a specific region near you.
One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.
| Major | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 2,560 |
| Other Marketing | 297 |
| International Marketing | 295 |
| Marketing Research | 138 |
| Digital Marketing | 11 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 122,843 |
| Management Sciences & Quantitative Methods | 29,299 |
| Accounting | 18,187 |
| Human Resource Management | 9,750 |
| General Business/Commerce | 8,488 |
| Finance & Financial Management | 4,544 |
| Management Information Systems | 2,381 |
| International Business | 1,723 |
| Taxation | 1,297 |
| Real Estate | 1,106 |
